Marketing

COURSE OVERVIEW

BA (Hons) Marketing is a popular course which equips you with the skills you need for a successful career in marketing and business. It is a highly vocational course and is designed to develop hands-on marketing experience. You will study essential marketing and business principles and choose option modules tailored to your career aspirations. You will gain an understanding of how marketing impacts upon, and is influenced by the wider organisation.
The course has been designed to be accredited by the UK professional body, the Chartered Institute of Marketing.

STUDY OPPORTUNITY IN LEEDS

You will spend approximately one semester in Leeds. During this period you will undertake further study at the University working with UK tutors and students.

ENTRY REQUIREMENTS

Applicants from India should have Standard XII at 60% or above. In order to meet the University’s English language requirement you should also have achieved 60% in Standard XII English language which is the equivalent to IELTS 6.0

ASSESSMENT

Assessment is through a combination of coursework, assignments, examinations, group work, projects, case studies and a dissertation. The emphasis is on having a variety of assessment to allow you to demonstrate your full range of skills

CAREER OPPORTUNITIES

This course will maximise opportunities to work in a wide range of professions within the public and private sector, in areas as diverse as human resource management, public relations, marketing, financial services, distribution, retailing, manufacturing and international trade.